You’ve spent some time developing some really great marketing campaigns. Your social media is taking off, and you’re gaining more and more followers. Now it’s time to come up with some swag ideas for customers and potential customers that will make your company stand out from the rest. Pens and plastic cups just aren’t going to cut it. That’s not so easy. If you’ve ever looked around a trade show...
At Fountain we know corporate gift-giving is an essential part of building customer loyalty and satisfaction. Whether you send a prospect gift to a potential client as a way to introduce yourself or to an established client as a means of saying, “We appreciate your business,” it’s essential that your corporate gifts represents you, your company, and how much you value working relationships. But...
If you work in the corporate world, you have probably been on both the giving and receiving end of a corporate gift. Thinking back on those gifts, you probably wouldn’t hesitate to say that some were really nice, some were okay, and some were totally forgettable. But corporate gifting should never be okay or forgettable. If you’re going to the effort of sending your clients a gift, it should be...